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Nudge

Nudge economist gets Nobel recognition

Nudge theory (or nudge) is a concept in behavioural science, political theory and economics which proposes positive reinforcement and indirect suggestions to try to achieve non-forced compliance to influence the motives, incentives and decision making of groups and individuals. It doesn’t sound that exciting … Read more »

babyloss 2

iPIP and TCCC supports baby loss awareness week

      Each year 9-15 October is Baby Loss Awareness Week. Throughout the week bereaved parents, their families and friends, unite with each other and others across the world to commemorate their babies’ lives. Baby Loss Awareness Week also … Read more »

stoptober

E-cigarettes in the spotlight for #Stoptober2017

Paul Hooper, Co-director of the Tobacco Control Collaborating Centre reviews the launch of the 2017 Stoptober campaign.       Forty years ago, almost to the day, my father – a committed smoker – was leaving hospital following several heart … Read more »

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